The problem with most real estate professionals database is that they don’t have one.
Your email contacts list doesn’t count as a database. Neither do the contacts in your phone.
And don’t pretend that the Google spreadsheet you’ve ignored is your database.
We’re not here to judge: we’ve been there and, truth be told, we’re still improving our own databases.
In this episode, we unearth some insights into what makes a database good and how you can set reasonable, actionable expectations as you start your database-building journey.
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